Brand Strategy, Research & Planning
We’ll conduct a 1 hour strategy session via video call with you and key members of your team. From this session, we gather all needed details about your company, goals, competition, industry, and more.
With this information in hand, we do further research and put together an overarching brand plan.
Brand Strategy Session
The brand strategy session is where we’ll get to know your company, its philosophy and your objectives.
Research & Brand Plan
Based on the strategy session, we’ll do further research, and compile everything into a brand plan.
Weeks 2 to 3
Logo Design & Brand Buildout
Once we’ve got the foundation for you brand in place, we’ll get to work creating. The best place to start is with your brand’s logo. We’ll then move on to selecting colors and fonts that match your brand’s personality.
Throughout this stage, you will get the chance to review and give feedback, and we will iterate on the logo concepts / colors & typography.
Finally, we’ll put it all together into a handy one-page style guide.
Custom Logo Design
Get a visual identity for your company with a custom logo. Multiple concepts with multiple rounds of revisions are included.
Font selections to match your brand’s personality. Includes typography hierarchy for headings, subtitles, and body copy.
Brand Color Palette
Utilizing the psychology of color, a selection of colors will be chosen to match your brand’s personality & attitude.
One-Page Style Guide
Brand consistency is key. To ensure all of your assets stay on brand, we provide a Style Guide that includes logo usage, typography and brand colors.
Brand Asset Creation
At this stage, we’ve now gotten your brand’s visual identity built out. This now allows us to continue building out your brand’s assets, ensuring they continue to form a cohesive look and feel.
Again, at this milestone, there will be chances for feedback and iteration on each item.
Business Card Design
Start to see your brand come to life with a business card designed with your brand’s visual identity. We’ll even get you set up with a printer of your choice.
Finalization & Delivery
The project is wrapping up – You are happy with your brand and all assets. We will have final review of everything and give you some overall guidance on rolling out your brand.
We will also, of course be available to assist with any further needs that you may have.
All Brand Files in Industry Standard Formats
Files delivered and ready for application in vector formats like: pdf, eps & svg. Plus image formats like: png & jpg
Project Recap & Review
To ensure that you’re 100% happy, we’ll do a final review together and discuss if you have any further design/creative needs.